The Mayweather vs McGregor fight is the biggest fight of the year and easily the biggest boxing match since Mayweather and Pacquiao. If there’s one thing we know about Floyd is that he’s a great marketer and promoter. It has been reported that it will cost sponsors around R100m to R130m to sponsor the Mayweather vs McGregor fight, which is $10million. According to source Hypebeast, the reported amount is for a brand to receive the right to serve as the title sponsor for the fight.
This amount is larger than the biggest sponsorship for a fight which is $5.6 million for Tecate’s 2015 fight. Additionally, brands can sponsor Mayweather or McGregor respectively for a more affordable $5 million. The fight between the two giants is expected to generate $20 million altogether, which would make it the largest sponsorship package for a fight, crushing the $13.2 million five sponsors paid to sponsor the Mayweather vs. Pacquiao fight.
“The sponsoring company would get its logo at the center of the ring at Las Vegas’ T-Mobile Arena, its branding on ring girls, on two of the ropes and in the two nonfighter corners of the ring. The deal also includes sponsorship of the first minute of every round on the broadcast and $500,000 USD in tickets.” ESPN said about the $10 million sponsorship.